Shop Products Shampoo & Conditioner
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GAME-CHANGING Dream Clean Duo (Fine to Normal)
Why it's WOW Color Security Shampoo – Unique, rich-lathering formula contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss Color Security Conditioner (For Fine to Normal Hair) – Weightless...- $18.20
$52.00- $18.20
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GAME-CHANGING Dream Clean Duo (Normal to Thick)
Why it's WOW Color Security Shampoo – Unique, rich-lathering formula contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss Color Security Conditioner (For Normal to Thick Hair) – Rich hydrators,...- $18.20
$52.00- $18.20
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Chris Appleton's Wash Day Faves
Why it's WOW This wash day duo delivers your deepest, truest clean, plus deep penetrating hydration for ultra healthy-looking hair. Color Security Shampoo – Rich-lathering, 100% clean, sulfate-free shampoo leaves no residues behind to weigh hair down, dull color or worst of all, block...- $24.85
$71.00- $24.85
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Cleanse & Quench Wash Day Duo for Curly Hair
Why it's WOW This revolutionary wash-day duo is a major departure from typical shampoos and conditioners. First, the shampoo is 100% clean. Every ingredient rinses completely off. No residues are left behind. The conditioner delivers intense hydration without weight, crunch or greasiness due to...- $20.30
$58.00- $20.30
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Viral Volumizers Kit
WHY IT'S WOW 4 best-selling Color Wow volumizers at 20% savings Layer on to thicken, lift, build massive volume Never stiff, sticky, or crunchy — always touchable and soft Delivers glossy, healthy-looking volume with heat protection at every step Build-up free formulas for weightless,...- $26.95
$77.00- $26.95
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SLAY Anti-Frizz Kit
WHY IT'S WOW 3 Color Wow viral best sellers, at 20% savings Secret to glossy, sleek frizz-free hair for days, even in high humidity DIY salon-quality glassy smooth blow-outs Lightweight hydration without build-up Heat protection at every stage Perfect for all hair types- $23.80
$68.00- $23.80
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The Extreme Dream Team Extra-Strength Anti-Frizz Duo
Why it's WOW Powerhouse pair transforms dry, dehydrated hair and curly/coily hair into sleek, glossy, frizz-proof hair The key combo for super-smooth, straight blow-dry styles with extra-strong anti-humidity resistance Dreaming mask smooths, polishes, visibly repairs damaged frizzy strands + seals out humidity for days ...- $26.95
$77.00- $26.95
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The Dream Team Flawless + Frizz-Proof
WHY IT'S WOW Award-winning anti-damage, anti-frizz mask + the G.O.A.T. anti-humidity spray = flawless, frizz-free finish Dreaming Advanced Repair and Resurfacing Treatment smooths, polishes, + visibly repairs damaged frizzy strands Dream Coat Supernatural Spray delivers a glassy-sleek blow-out that won’t re-frizz, even in high...- $26.25
$75.00- $26.25
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Color Security Shampoo
Why it's WOW One rich lathering, sulfate-free, residue-free formula for all hair types Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health Our color protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh...- from $3.85
$11.00- from $3.85
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Color Security Conditioner (For Fine to Normal Hair)
Why it's WOW Super light hydrator and power detangler 3 levels of thermal protection keep hair safe from dehydration and dulling Won't oxidize and turn hair yellow or brassy so your color stays glossy and bright Argan oil nourishes + delivers silky-smooth, glossy hair- from $3.85
$11.00- from $3.85
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Color Security Conditioner (For Normal to Thick Hair)
Why it's WOW Won't oxidize and turn hair yellow or brassy so your color stays glossy and bright 3 levels of thermal protection keep hair safe from dehydration and dulling Avocado oil, rich in omega 3’s, nourishes + delivers silky-smooth, glossy hair Rich moisture without...- from $9.10
$26.00- from $9.10
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Money Laundering Hydrating Shampoo
WHY IT’S WOW Rich-lathering, sulfate-free, residue-free cleanse for all hair types Formulated with hyaluronic acid + four types of nutrient-rich marine algae to deliver a surge of hydration to hair and scalp Rinses away completely, for 100% clean hair + scalp Keeps strands in...- $10.50
$30.00- $10.50
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Money Laundering Glossing Conditioner
Why It's Wow Seals in nutrient rich hydration with a silky, weightless finish High gloss shine without traditional silicones or buildup Seals the cuticle with a biomimetic ceramide to lock in moisture and reduce frizz Infused with nutrient-rich marine botanicals to soften, strengthen, and...- $10.50
$30.00- $10.50
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Money Mist Leave-in Conditioner
Why it's WOW Easy to use, instant transformation! Powerful detangler reduces breakage Strengthens strands to support healthy growth Moisturizes + de-frizzes for smooth, silky, luxe texture Like a whole new head of luxe, healthy-looking hair Ultralight, penetrating spray won’t weigh hair down Heat protectant...- from $4.90
$14.00- from $4.90
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Chris Appleton + Color Wow Money Masque
Why it's WOW Celebrity Stylist Chris Appleton’s 1-step-prep for luxe, super healthy hair Weightless formula instantly absorbs; leaves no waxy, heavy buildup Penetrates deep to help strengthen, repair and renew suppleness A deep conditioning hair mask for all hair types Heat protection- from $5.25
$15.00- from $5.25
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Insta-WOW Advanced Dry Shampoo
Why it’s WOW: Powered by real cleansing tech Best dry shampoo for dark hair, color-treated hair Non-dulling, less whitening, no gritty texture Leaves color light, bright and glossy again Helps normalize excess sebum production Deodorizing formula helps prevent odor absorption- from $5.60
$16.00- from $5.60
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Coco-Motion Lubricating Curl Conditioner
Why it's WOW New “Naked Technology” feels like nothing’s on the hair! Weightless curl conditioner works deep inside strands No heavy, greasy feel because our proprietary Profaxil-18 Complex™ breaks up Marula Oil and Coconut Oil particles, enabling them to penetrate hair and lubricate hair’s...- from $4.55
$13.00- from $4.55
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Hooked 100% Clean Curl Shampoo with Root-Locking Technology
Why it's WOW Unique, sulfate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls Hooked curly hair shampoo features our proprietary Procapil® blend to help “anchor” strands at the root, preventing excessive shedding or...- from $4.55
$13.00- from $4.55
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Dreaming Advanced Repair and Resurfacing Treatment
WHY IT'S WOW Silky hair treatment repairs + refinishes hair’s surface Hair is more compliant, manageable, easy to style Silicone-free formula is not heavy or greasy Color protection (reduces color washout and fade) "No puff, no fluff" results last through 2-3 shampoos- from $5.25
$15.00- from $5.25
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Snag-Free Pre-Shampoo Detangler For Curly Hair
Why it's WOW Our detangler for curly hair offers faster, easier, pain-free washdays and fresher shampoo results No-knots wet-combing for reduced breakage + shedding Vitamin-rich Pracaxi Oil defrizzes and lubricates curl surface Coconut Oil helps moisturize to maximize slip and minimize breakage- from $4.20
$12.00- from $4.20
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